World of DTC Marketing

JANUARY 18, 2021

Before COVID-19, 64% of meetings with pharma sales reps were held in person. no pharmaceutical reps). And 62% said they value tools for remote monitoring of their patients at home more now than they did prior to COVID-19″ The Value of the Pharma Rep. Respondents had an average of 1.5

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Pharma sales reps Marketing Pharma Physicians 173

Pharmaceutical Representative Training

JANUARY 11, 2021

What is a pharmaceutical sales representative? Pharmaceutical sales representatives (often times referred to as pharma reps) are hired by pharmaceutical/biotech companies to educate healthcare providers (HCPs) such as physicians, pharmacists, nurses, and physician assistants (PAs) on their company’s product.

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Pharmaceutical Sales Pharma sales reps Pharma sales representatives Pharma sales representative 52

Pharmaceutical Representative Training

FEBRUARY 4, 2021

While the sales force is still a crucial part of any pharmaceutical company, the demand for Medical Affairs teams continue to rise. How are sales reps and Medical Science Liaisons (MSLs) the same? So both MSLs and sales reps should be on their “A” game at all times! And how are they different, you may ask?

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Medical science Pharmaceutical Sales Medical Sales 52

Veeva

AUGUST 22, 2021

The findings presented here are based on pharma sales rep activities that were captured in Veeva CRM between 1 January 2020 and 5 April 2021. Before COVID-19, pharmaceutical sales reps had been accustomed to meeting HCPs in person. Emergence of digital. Will the HCP engagement model return to face to face?

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Pharma Pharma reps Pharma Rep Pharma sales reps 52

PM360

JULY 21, 2022

As pharma reps’ access to physicians continues to decline, this case study examines the effectiveness of reaching physicians through other means—the EHR. Physicians Increasingly Too busy to See Pharma Sales Reps, Report Finds.” Pharma Sales Reps are Struggling – Here’s Why.” Finnegan J.

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Physicians Media Pharma sales reps Electronics 52

Pharma Marketing Network

OCTOBER 13, 2020

How does this new system of limiting access to outsiders, reducing the number of people in the waiting room, and eliminating visits from outsiders impact pharma? Access by pharma sales rep has been significantly reduced across the board. Does that mean they have no access? Of course not.

Physicians 105

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Spotio

FEBRUARY 23, 2023

Pharmaceutical sales have changed. A decade ago, pharma reps could easily book in-person meetings with doctors, build lasting relationships, and crush their sales quotas. We have yet to talk about the increased level of competition that modern reps have to deal with. These days? Things are complicated.

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Pharmaceutical Sales Sales Pharma sales reps Pharmaceutical 52