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The Imperative for KAM in Pharma

PM360

Over the past decade, macro trends in healthcare have pushed life sciences companies to pursue increasingly sophisticated key account management (KAM) strategies and capabilities to provide unique offerings and value. How should leading pharma companies respond? The Importance of Large, Organized Customers.

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Adapting Customer Engagement Strategies to the COVID Landscape

Pharma Marketing Network

Leading Teams in the “New Normal” Environment. Leading and motivating teams in this reactionary and unprecedented virtual environment is challenging. Success continues to be driven by the principles of collaboration, connectivity, and accountability. Identifying opportunities to leverage digital technology for field promotion.

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Career Development for Sales Rep

Contrarian Sales Techniques

If you get the sales position in the manufacturing side, you might be handling a whole array of process from start to the end. Many of them eventually climb up the organization rank and end up leading other sales reps as Sales Manager or make the transition to Product Manager. Why You Want to Build Your Career in Sales?

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Unveiling the Roadmap: Navigating Medical Sales Rep Requirements

Rep-Lite

These typically dictate that a medical sales representative participates in manufacturer training and exams to become more proficient and credible. They’ll be leading sales plans, mentoring, and representing their organization. It goes a long way to aid pipeline management, tracking lead progress, and informing follow-up.

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Be a Better Route Planner with These Route Optimization Tools

Map My Customers

It can also move the needle on important metrics like time spent behind the wheel, lead gen volume, and the number of client visits. Prioritize Major Accounts The art of key account management , or the practice of identifying and prioritizing the customers you should be focusing most of your time on, is crucial for sales success.

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Quality first: How pharma can meet injectables demand while staying compliant

Pharmaceutical Technology

The need for quality When it comes to injectable medicine, achieving product sterility through aseptic manufacturing is of critical importance. In addition, packaging components are not entirely manufactured in a clean room environment, making them a potential source of exogenous contamination.

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