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MAY 2, 2024

With current trends suggesting that healthcare practitioners (HCPs) will continue to cut back on the amount of time devoted to one-on-one meetings with sales reps, every nuance of each interaction carries significant weight. Most find it increasingly difficult to arrange one-on-one meetings with prescribing physicians.

Training 52

Training Sales Pharma Sales Management 52

Evolve Your Success

JULY 18, 2023

Keila also stresses the significance of owning one’s value, expressing authenticity during interviews, and leveraging a diverse healthcare background to present oneself as a valuable asset to potential employers. I love that because it marries my passion for healthcare, but my geeky side of technology has elevated that.

Sales 52

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PM360

NOVEMBER 21, 2022

In a service-based industry like healthcare, marketers need to let the method be part of the message, and the decentralized point-of-care model that exists today amplifies this strategy. It may sound elementary but making POC better starts with prioritizing the channel for all healthcare brands. Matthew Stumm. Focus on Market Research.

Marketing 52

Marketing Physicians Doctors Patients 52

Impetus Digital

NOVEMBER 23, 2023

In these online programs, a handful of carefully selected KOLs attending the congress are asked to summarize abstracts that will be of special interest to other healthcare providers from their country/region or specialty. Some physicians still prefer to communicate via emails.

Education 52

Education Healthcare Provider Physicians Pharma 52