Thu.Feb 03, 2022

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How agencies can help pharma DTC

World of DTC Marketing

The way people make treatment decisions is changing because of COVID. Agencies are responsible for working with clients to implement changes that support brand objectives. It won’t be easy and means changing the mindset from a vendor to a strategic partner. If you work in an agency, your job is not to develop a website or TV spot. You need to work with pharma clients to educate them on the complicated path from awareness to requesting an Rx.

Pharma 247
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A more sustainable future for all: Introducing the UN Sustainable Development Goals in InCites

Clarivate

Introducing new functionality within InCites Benchmarking and Analytics, allowing users to search and evaluate according to the UN Sustainable Development Goals. Designed in 2015 to be a “blueprint to achieve a better and more sustainable future for all,” the United Nations’ Sustainable Development Goals (SDGs) have caught the attention and the imagination of the research community.

Ethics 98
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Why Use a Directory for Medical Sales in Nova Scotia?

Scott’s Directories

A List Of Doctors In Nova Scotia is a sure way to find potential clients for sales in the healthcare market. The information that is provided includes contact information, location, type of physician, school history, years of being in practice, and more. This information can assist a business in understanding their role in the healthcare industry and if their product will be beneficial to the medical professional.

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Is Your Sales Content Filler or Fabulous? Why All Content Should Count

Modus

Do you have a problem with your sales content? If your organization is typical, your sales reps use only a measly 35% of the marketing content that you create. Ouch !

Sales 52
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European Clinical Supply Planning: Balancing Cost, Flexibility and Time