World of DTC Marketing
NOVEMBER 9, 2020
Imagine a survey like this from a company that specializes in patient influencers. The magazine that printed the results of this survey should have known better. SUMMARY: Patient influencers trust social media groups more than pharma websites for health information, according to a survey from Wego Health.
Medical Device Success
SEPTEMBER 6, 2019
However, under special circumstances and executed correctly, you may get an excellent response rate. The key words here are “under special circumstances and executed correctly”. Because doctors and researchers are so busy. I have been in their offices and seen unread mail and magazines piled up on their desks.
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Map My Customers
AUGUST 2, 2022
An ironman contestant profiled by Outside magazine credits his flexible schedule in medical sales as a part of his success. Some of the daily duties of a typical medical sales rep include: Providing product education and demonstrations Cold calls and visits to doctors’ offices, hospitals, and other medical facilities.
Cadensee
JULY 20, 2021
Uri founded and continues to contribute insights through his digital magazine, e-Pochondriac. Uri founded and continues to contribute insights through his digital magazine, e-Pochonder and is one of the first advocates for patient centric health care. It's become the main thing that the doctors are looking at now.
Evolve Your Success
FEBRUARY 13, 2024
In this special episode for World Cancer Day, he joins Samuel Adeyinka in looking back how being diagnosed and surviving cancer made him realize the purposeful things he can do through medical sales. . Is it doctors, more hospital staff, or clinic founders? It was my first job out of school and Campus Special hooked that up for me.
PM360
APRIL 7, 2023
Additional challenges include shortages of physicians specializing in rare diseases, limited facilities dedicated to rare diseases, and a lack of clinical trials for disease areas. Nature Magazine , December 9, 2022. How Long Does it Take to Get a Drug Approved?” Biotechnology Innovation Organization, February 16, 2021.
Medical Device Success
NOVEMBER 29, 2010
Sales by special event – trade shows, etc. A copy of one of your advertisements for each of your principle products with copies of competitive ads (use whatever the principle advertisement is – magazine ad, direct mail, e-blast, etc.). Gross margin by product. Annual sales cycle. Number of marginal customers. Why do they buy from you?
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