Remove Doctors Remove Events Remove Physicians Remove Safety
article thumbnail

Revolutionizing Pharmacovigilance with Proactive Signal Detection

PM360

Up to now, drug safety teams have relied primarily on reactive reporting systems for pharmacovigilance (PV) or real-world drug safety monitoring. Most traditional signal detection methods focus on disproportionality, meanwhile calling attention to higher-than-expected correlations between the suspect drug and an adverse event (AE).

Safety 106
article thumbnail

Is DTC effective?

World of DTC Marketing

How do physicians feel about patients asking for a new drug via a telehealth visit, and can the prescriber evaluate whether a patient is a good candidate or a new drug? When consumers stay at home amid broadly disruptive events, their media consumption rises nearly 60% — and even more in some cases, according to a Nielsen data analysis.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How Pharmacogenomics may finally realise its promise

pharmaphorum

These drugs have been rigorously tested by regulatory bodies around the world before they’re made available to ensure they work as labelled, but despite that, adverse events crop up. On the contrary, poor metabolisers might need their dosages to be reduced to prevent adverse events. billion in the United States alone.

article thumbnail

10 Ways to Attract New Patients from Key Local Employers

Healthcare Success

Before we get started, it’s important to note that while any healthcare business may theoretically leverage these tactics, healthcare systems and multilocation providers are much more likely to access business development professionals or physician liaisons to assist with this process. Build custom marketing tactics.

Patients 101
article thumbnail

What are the Benefits of Having an EHR?

Referral MD

As such, EHRs lead to a reduction of a whopping 52% in the occurrence of adverse drug events. As a result, physicians can access accurate patient information and work accordingly. Needless to explain, patient safety is indirectly improved by digital records. It can also show a list of individuals who accessed the records.

article thumbnail

3 Insights From Re:Imagine Pharma Marketing 2020

Pharma Marketing Network

This event focused on the many different changes that are happening in pharma marketing due to COVID and what the industry’s future may look like. Due to COVID-19, in-person doctor visits have declined, and telehealth is becoming the more popular alternative. Re:Imagine Pharma Marketing: How Pharma Marketing is Evolving in 2020.

article thumbnail

Exploring How COVID-19 Has Accelerated Digital in Healthcare: A Re-cap of the PMN Innovation Summit

Pharma Marketing Network

Patients and doctors went from trying to make sense of the platform to full-blown adoption where practices continue to incorporate it as an integral part of the go-to-market model. Telehealth has brought positive change for both patients and doctors. Be sure to give your team the psychological safety they need to ask questions.