World of DTC Marketing

JANUARY 20, 2022

Just 8% of health seekers who visit numerous sites say they are most likely to start at a specialized health site like WebMD.com. Those who have seen a doctor in the past year are more likely to use the Internet to research a specific drug than those who have not consulted with a doctor.

Digital Media 232

Digital Media Media Pharma Doctors 232

PM360

JANUARY 25, 2023

Underfunding and underprioritizing digital is the biggest barrier to pharma’s digital transformation. According to eMarketer, pharma investment in digital media was flat for several years at 2.9% Yet, our approach to people is based on one identifying characteristic—is the person a doctor or a patient?

Media 96

Media Digital Media Marketing Pharma 96

LEVO Health

JANUARY 30, 2024

The fast-paced nature of digital media has shifted consumer behavior, making digital video advertising one of the most powerful tools for reaching your target audience. They might showcase a new medical technology, a promotional event, or a special offer from a healthcare practice.

Healthcare 52

Healthcare Healthcare Education Healthcare Provider 52

Evolve Your Success

MAY 30, 2023

Today, host Samuel Adeyinka is joined by special guest, Andy Olen. — Watch the episode here Listen to the podcast here Sales Skills You Will Need As A Medical Sales Rep With Andy Olen In this episode, we have with us another special guest. I’m going to see if the doctors and customers are there. It sounds like this.

Medical sales reps 52

Medical sales reps Medical sales Sales Medical 52

Evolve Your Success

DECEMBER 20, 2022

We have with us another special guest who goes by the name of Hank Balch. If there are any doctors reading this, they will be like, “Suck it up, sissy.” If you are going to be doing those things, you will win in the digital media space now. Don’t miss valuable takeaways from today’s episode by tuning in. What changed?

Medical sales 52

Medical sales Media Sales Medical sales reps 52