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Three Strategies to Optimize Healthcare Provider Networks in New and Existing Markets

Clarify Health

Provider networks are the primary tool for health plans to attract and retain new members while optimizing returns. When evaluating network performance, health plans tend to use provider benchmarks that equate low cost with high performance. This makes network design a key factor in any member retention strategy. to 30% of the time.

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9 Healthcare Marketing Trends to Embrace in 2023

Healthcare Success

In this blog, I share nine healthcare marketing trends you need to embrace in 2023 to remain competitive in today’s ever-changing healthcare marketplace. 9 Healthcare Marketing Trends 2023. Competition from Retail and Telehealth Disruptors Continues to Intensif y. Consumer-First Content is Essential.

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HCP Engagement & Education

PM360

From important changes to engaging physicians to finding out how new technologies will help address HCPs education needs, hear what our specialist had to say. What do you think are the most important changes to engaging physicians our industry needs to keep in mind now? The first being more message volume and less relevance.

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Six ways AI can help providers drive transformation in healthcare

Clarify Health

The use of AI in healthcare can streamline administrative processes One of the most pivotal improvements providers can make is improving operational efficiency by streamlining administrative processes that impact the cost and overall quality of patient care.

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U.S. market access landscape: A push for control is erasing the boundary between payers and providers in U.S. healthcare

Clarivate

Health systems will buy or establish an insurance plan to serve as an extension of their continuum of care, a means of directing referral streams to increase revenue and securing control over clinical and formulary decisions for patients. Vertical integration is common in the health systems sector.

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How retailers and “payviders” are disrupting U.S. healthcare in 2024

Clarivate

Amazon also introduced Health Condition Programs, which partners with digital health companies such as Omada Health to connect members of health plans and employer-sponsored insurance with covered digital benefits. Humana is following a similar growth strategy as it sharpens competition with UnitedHealthcare in the Medicare Advantage sector.

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8 Ways to Enhance the Patient Experience & Drive Leads with QR Codes

Healthcare Success

We know that today’s healthcare consumers want instant and accessible services. . The QR code allows hospitals and healthcare providers to satisfy this need with immediate physician-patient interaction and engagement – all through smartphones and tablets. . Physicians bios. Health insurance profiles.

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