What Percent of the Sales Force Should Be Out of the Money? The Answer Might Surprise You
The Marketing Advantage
JANUARY 26, 2021
January 26, 2021 It is not uncommon to hear from sales compensation plan designers that approximately 10% to 15% of the pharma sales force should finish a plan period without having earned a bonus payout. Let’s explore these limitations and why all representatives should earn a bonus.
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