World of DTC Marketing

SEPTEMBER 7, 2022

In pharma, growth depends on new products with hefty price tags when over 80% of voters want lower costs for their prescription drugs. Biogen’s failure should be a warning to other pharma companies. It should be a warning to other pharma companies. Now Biogen is a shell of a company selling off assets to survive.

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Pharma Food and Drug Administration Marketing Prescription 210

World of DTC Marketing

MAY 19, 2021

While AbbVie is a poster for everything wrong with pharma, what they have done doesn’t apply to ALL pharma companies. The cost of Humira, which is injected via syringe, was more than $72,000 a year on prescription drug websites this week and is not expected to come down until at least 2023. Why the increase?

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European Pharmaceutical Review

NOVEMBER 8, 2022

In the current US Congressional session, Congress has focused heavily on legislation directed at reducing prescription drug prices. 136 (2013), [link] opinions/12pdf/12-416_m5n0.pdf. 1435 (“Affordable Prescriptions for Patients Act of 2021”), [link] gov/bill/117th-congress/senate-bill/1435/text; H.R. Actavis, 570 U.S.

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Food and Drug Administration Pharma Prescription Manufacturing 52

PM360

MAY 15, 2023

Because nearly all prescriptions are now written electronically. The Point of Care Marketing Association (POCMA) is the Go-to Source for POC Education/Advocacy Founded in 2013, POCMA supports the POC channel through education and advocacy. And to do that in today’s digital age, you’ve got to think “EHR.”

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Clarivate

APRIL 18, 2024

RxPass offers more than 50 select prescriptions at no additional cost for $5 per month. In classic Amazon style, its pharmacy offers two-day shipping on prescriptions by mail, with same-day delivery available in seven markets, with plans to add a dozen more cities by year end. The post How retailers and “payviders” are disrupting U.S.

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Pharmaceutical Technology

FEBRUARY 1, 2023

In 2013, this changed when an NIH lab reported the structure of the RSV protein, leading to the exploration of the RSV structure in ways that were not previously possible. The post Race to the finish: pharma edges closer to approval with RSV vaccines appeared first on Pharmaceutical Technology.

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Pharmaceutical Technology

OCTOBER 25, 2022

More FDC products flowing into pharma pipelines. From 1990 through 2013, the FDA approved 131 FDC products, on average 5.7 Replacing two or three pills with a single FDC drug product also translates into less time spent filling (and refilling) prescriptions. The numbers tell the story.

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