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What is Black Hat SEO? & How to Prevent Harming Your SEO Campaign

Healthcare Success

While black hat SEO has always been around, we’re seeing a resurgence in the healthcare industry led by either inexperienced or irresponsible digital marketers trying to jump ahead to the finish line. Keyword stuffing. In the body copy, keyword use should flow naturally within the context of the page. Duplicate content.

Ethics 57
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How to Respond to Patient Reviews (+ Free Examples)

Healthcare Success

The top two best practices to consider when writing review responses are always: Write unique and sincere answers. Take special care to ensure your reply is in line with your business. Remind the reviewer that a positive experience is your top focus. Bonus tip: Include one targeted keyword or keyword phrase (e.g.,

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4 Recent Enhancements to RightFind Navigate (And Why We Made Them)

Copyright Clearance Center

Search Enhancements Investments in and focus on a robust search experience remain a top priority among CCC’s RightFind Navigate clients. In light of this data, it is more important than ever that the information most highly relevant to the individual researcher appears at the top of search results.”

Food 97
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Maximizing Dental Practice Efficiency and Attracting Patients: Software and Marketing Tips

Referral MD

A successful mobile campaign should be measured in line with your overall marketing goals, such as trying to attract new patients, retain existing patients, increase referrals, generate buzz or drive traffic to your website. Setting benchmarks for a successful mobile campaign is crucial for long-term measurable success.

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Healthcare Success Launches New Website: Here's What You Can Learn?

Healthcare Success

To get our website where it needed to be, we had to break apart every page and rebuild it top to bottom with new performance-enhancing technologies, a new user interface and user experience (UI/UX), and new creative to give it a modern look. Once they completed the deep internal work, they also analyzed our top competitors.

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15 Healthcare Marketing Strategies to Attract Today’s Healthcare Consumer

Healthcare Success

But in the end, it’s worth it for that peace of mind—and to see your bottom line grow faster than ever before. On top of that, to encourage better engagement, healthcare businesses must include value-add experiences, like easy access to information, timely appointments, and high-quality communication with healthcare providers.

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40 Experts Discuss What to Include in Daily, Weekly and Monthly Sales Activity Reports

Spotio

So we reached out to 40+ experts to identify the top metrics businesses should be monitoring on a daily, weekly and monthly basis. Daily sales rep reports tell us how much effort reps are putting in each day to fill the top of the pipeline. Knowing this number can help identify what is working for your top sales reps.

Sales 98