Are new weight loss drugs an answer or problem?
World of DTC Marketing
JULY 17, 2022
Unpaid celebrity endorsements include venture capitalist Marc Andreessen, who says the drug completely changed his relationship with food, and Elon Musk, who has cited it on Twitter. It has to persuade patients to sign up for some heinous side effects. So far, the data for Wegovy looks excellent. Then there is the price.
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