Medical Device Success

MAY 17, 2020

Reading time: 2 – 2 minutes Telemedicine installations in 30 countries in less that two months because of Covid-19!! That doesn’t include sales in the US. In episode 9, Eric Bacon, President of AMD Global Telemedicine takes us further into this rapidly changing and growing market. Comments and questions are welcome! Now Go Win Your Week! If you have a need for biotech, pharma, device or any life science company data, check out BioPharmGuy.

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The Brooks Group

MAY 20, 2020

As you read this, businesses across the country are taking the first tentative steps toward “reopening” – though the definition of what constitutes this varies from company to company. In most cases, “reopening” refers to the restoration of operations that involves some level of human-to-human contact – a dicey proposition given the ongoing desire by most to social distance.

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Salesforce

MAY 19, 2020

In late January, I wrote a blog titled Trends Impacting Pharma in 2020. Now, in May, we see how quickly things can change. In response to COVID-19, the pharmaceutical industry has accelerated its digital transformation to address what are now not just trends, but imperatives — like patient-centricity and virtual engagement. Last month, at EyeforPharma, North America’s largest commercial pharma event (which became a virtual event due to the coronavirus), I listened to industry leaders

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Clarify Health

MAY 19, 2020

Imagine your company was presented with an investment opportunity. The proposition: commit several hundred million dollars over 10-12 years for the potential to make billions of dollars annually for the following decade. The catch: there is a ~95% chance that you could lose everything. What would you do? Most companies would run in the [.].

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Distribution

The Marketing Advantage

MAY 21, 2020

May 21, 2020 As the country looks ahead to life after the COVID-19 pandemic, the sales incentive compensation plans that carried pharma, biotech and medical device companies through the pandemic will need to be adjusted as sales representatives begin returning to the field. However, there are a number of factors affecting the road to recovery that extend to the sales compensation planning process.

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Clarify Health

MAY 19, 2020

Imagine your company was presented with an investment opportunity. The proposition: commit several hundred million dollars over 10-12 years for the potential to make billions of dollars annually for the following decade. The catch: there is a ~95% chance that you could lose everything. What would you do? Most companies would run in the other direction, let alone create an entire business around this investment model.

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