Sat.Jul 25, 2020 - Fri.Jul 31, 2020

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Ten pharma digital marketing facts

World of DTC Marketing

QUICK READ: A reporter for a leading business magazine recently reached out to me and asked “what are Pharma product websites so bad?” OK, maybe not all of them are that bad but I would bet that 80% are really poor. There is a lot of blame to go around but these facts are still relevant today. 1ne: There is a direct correlation between time on site and asking for/about your product.

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6 Key Takeaways from HBA’s “Virtual Best Practices: Clarity, Collaboration and Connecting”

Pharma Marketing Network

Recently, the Healthcare Businesswomen’s Association (HBA) held a webinar entitled, Virtual Best Practices: Clarity, Collaboration and Connecting , which dove into the topic of “Zoom fatigue,” a new, commonly used term defined by the draining feeling you experience after a day of long, unnecessary meetings. We are all facing new challenges in the rapidly changing work environment.

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6 Keys to Selling Medical Devices & Medical Supplies

Infuse Medical

Healthcare spending hit 3.65 trillion in 2018 and shows no sign of slowing down. Medical device sales jobs will always be in high demand and you probably already know the income potential in this industry. According to MedReps , the average total compensation for medical sales reps is $149,544. While it can be a challenging field to work in, there’s potential to have a rewarding career.

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The pandemic-driven momentum of technology adoption in healthcare

Clarify Health

Healthcare is notoriously conservative in its adoption of technology. Yet, telehealth use skyrocketed because of the COVID-19 pandemic. With the sudden physical distance between patients and healthcare facilities imposed by the lockdown, providers proved they could transition to virtual care instantly. Could this be the example the industry needs to change the trajectory of adoption of other technologies?

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Unlocking Excellence: How Catalent Is Transforming Japan’s Clinical Research

Planning on running clinical trials in Japan? How can you reliably supply these studies? Discover Catalent’s clinical supply packaging facility in Shiga, Japan. Strategically located between Tokyo and Osaka, and one of largest in Japan, this 6,000 square meter facility offers comprehensive services including primary and secondary clinical packaging and labelling, comparator sourcing, cold chain storage, local and global distribution, local language support and white glove service to support stud

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COVID 19 vaccine means big money and greed

World of DTC Marketing

QUICK READ : Pharma had a chance to earn some goodwill with a very skeptical public but it’s become obvious that the rush to develop a vaccine is about profit, executive stock, and Wall Street despite potential huge investments from the government. Moderna, which has received a ton of money from the government, told lawmakers it would not sell its vaccine at cost.

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4 Reasons Why Digital Patient Engagement is the Future of Healthcare

BlueNovius

Among the top ways to establish great communication with patients in the modern era of pharma, there is digital patient engagement. No longer a distant dream, digital patient engagement is a reality for payers and providers who aim to create better experiences for patients. Here are some of the top reasons why digital patient engagement […].

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The pandemic-driven momentum of technology adoption in healthcare

Clarify Health

Healthcare is notoriously conservative in its adoption of technology. Yet, telehealth use skyrocketed because of the COVID-19 pandemic. With the sudden physical distance between patients and healthcare facilities imposed by the lockdown, providers proved they could transition to virtual care instantly. Could this be the example the industry needs to change the trajectory of [.].