World of DTC Marketing

FEBRUARY 7, 2022

Board members and senior executives are bailing out of Biogen but will there be enough life vests? What has/is happening at Biogen is a train wreck, and the only way to correct this disaster is to tear it down and rebuild the company from the top down. According to Endpoint News” We’ve seen Biogen’s CSO exit under pressure in recent weeks, and senior marketing execs leave in an exodus as the company recoiled from a fierce backlash against the FDA’s ultra controversial app

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Marketing Pharma Sales Management 253

Clarity Engagement Solutions

FEBRUARY 7, 2022

Clarity is proud to introduce Clarity CX1™ , made for Pharma by Pharma, based on our 4 Zones™ of Customer Engagement technology. The 1st Industry Cloud Solution on Salesforce to focus exclusively on Strategic Customer Engagement. This solution will help optimise sales performance in your company and will aid you to mean more to your customers. As global commercial organizations continue to accelerate the shift from tactical selling to strategic customer engagement and partnership value, they nee

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Sales Management Pharma Competition 172

New to Medical Device Sales

FEBRUARY 7, 2022

You can listen here: [link] You can watch here: [link] Today’s show is with long time listener of the Podcast Alex Moran. Alex was a former associate sales rep for one of the largest medical device distributors in the United States and now has landed a position with one of the largest medical device companies in the world as a clinical specialist. A common question that will come from this is what’s the difference between an associate sales rep and a clinical specialist?

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Sales Recruitment Medical Doctors 100

Clarity Engagement Solutions

FEBRUARY 7, 2022

Clarity is proud to introduce Clarity CX1™ , tailored first for Pharma and now other vertical markets. It directly supports our 4 Zones™ of Customer Engagement technology and is the 1st Industry Cloud Solution software on Salesforce Lightning to focus exclusively on Strategic Customer Engagement for organizations and field teams calling on key accounts.

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Sales Management Competition Pharma 91

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Distribution

Scott’s Directories

FEBRUARY 7, 2022

Demographic data is a great asset for b2b sales and is readily available through a Manitoba Physician Directory. With demographic data, a company is able to make more direct sales and increase the likelihood of landing a sale. B2B sales are heavily reliant on reaching the right clientele. Formulating an effective marketing campaign that is persuasive and relevant to the clients is another aspect for b2b sales.

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B2B Sales Sales Physicians Sales pitches 52