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Pandemic Innovators: Pharma Marketing Strategies that Reinvent the In-Person Conversation

Pharmaceutical Representative Training

Before 2020, the landscape of drug marketing involved following drug approvals by the Food and Drug Administration ( FDA ), finding which patient population would benefit from therapy, and visiting specialized doctors in-person to advertise its advantages compared to current guidelines. The technology identifies.

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Veradigm® Digital Health Media Works to Message the Right Physicians at the Right Time

PM360

The medication referenced in this case study is a prescription medication used, along with diet and exercise, to lower blood sugar in adults with type 2 diabetes. Physicians Increasingly Too busy to See Pharma Sales Reps, Report Finds.” Pharma Sales Reps are Struggling – Here’s Why.” Finnegan J.

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How to Get into Pharmaceutical Sales

Rep-Lite

In this article, we’ll delve into the intricacies of how to get into pharmaceutical sales and the pivotal role of training. What is Pharmaceutical Sales? Skills and Abilities You may have a bachelor’s degree and experience through years of working as a pharmaceutical sales rep, but do you have the skills and abilities ?

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The Challenge of Growing Pharma Sales

Quantified

Challenge 1: Limited set of marketing and sales tools. Pharma has always been highly restrictive in terms of the different tools you can use to engage, educate and inform about prescription medicines. Prescription medicine companies simply have fewer ways of reaching audiences at scale compared to nearly any other industry.

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