article thumbnail

6 Ways to Ensure Your Marketing Gets in Front of Generation Z

PM360

As they grow more financially independent, they will begin to use their large collective spending power to choose healthcare options that fit their lifestyle, ethics, and personal brand. Digital Marketing. It’s difficult to understate the importance of digital media on the lives of Gen Zers.

article thumbnail

Digital Video Advertising for HCPs

LEVO Health

The fast-paced nature of digital media has shifted consumer behavior, making digital video advertising one of the most powerful tools for reaching your target audience. Why Video Advertising Matters for Healthcare Video advertising is more than a trend. Types of Digital Video Ads for Healthcare 1.

article thumbnail

The Enterprising Sterile Processing Podcaster With Hank Balch

Evolve Your Success

I am a serial entrepreneur in the media space, in particular social media. In the clinical education space, within medical device, medical device reprocessing, healthcare supply chain, operating room, and infection prevention. If you are going to be doing those things, you will win in the digital media space now.