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The Imperative for KAM in Pharma

PM360

Over the past decade, macro trends in healthcare have pushed life sciences companies to pursue increasingly sophisticated key account management (KAM) strategies and capabilities to provide unique offerings and value. How should leading pharma companies respond? The Importance of Large, Organized Customers. References: 1.

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Largest global clinical site hires all-female key leaders in Europe

European Pharmaceutical Review

She was medical lead at SIBAmed GmbH for four years. She has 20 years’ experience in business development and key account management in the clinical trials arena. Velocity acquired four clinical research sites in Europe from July 2022 onwards across the UK and Germany.

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A matter of access

Star OUTiCO

I’ve worked in the pharmaceutical industry full-time for 24 years across a variety of roles but mostly within Leadership and Market Access, and latterly heading up Key Account Management at Boehringer-Ingelheim. My career started as an RGN, and I continue to work in the NHS in renal medicine. Focus on Service-Redesign.

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7 commercial, sales, and marketing predictions for 2023

pharmaphorum

In 2022, life sciences companies have been hard at work breaking down silos to better serve patients and healthcare professionals (HCPs). Leading companies will empower their teams to act quickly, compliantly, and with a unified view of the HCP.”. Marketing data will surpass health data as a leading signal for pharma advertisers.

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Career Development for Sales Rep

Contrarian Sales Techniques

In US and Canada, sales employment is expected to increase in 2021 and 2022 due to increased vaccination and better immunization efforts but hiring was sharply decline during the pandemic. Many of them eventually climb up the organization rank and end up leading other sales reps as Sales Manager or make the transition to Product Manager.

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Quality first: How pharma can meet injectables demand while staying compliant

Pharmaceutical Technology

According to the GlobalData report Contract Injectable Packaging Trends in the Bio/Pharma Industry , more than half (55%) of FDA drug approvals in 2021 were accounted for by injectables. In addition, in 2022, non-new molecular entity (NME) injectables approvals were the highest they have been for the last decade.

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Clinical trials in Ukraine: Ensuring supply chain continuity during war

Pharmaceutical Technology

When war broke out in Ukraine in early 2022, many clinical trial patients had to flee the country or relocate, presenting considerable disruption to existing clinical trials and risking data collection on medical products. “For For international clients, it’s just providing more information to reassure them. Credit: Oximio.