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Pharma Hones in on its Patient Engagement in 2021

Pharma Marketing Network

Until the COVID-19 pandemic struck the world in early 2020, pharma had been pretty resistant to the idea of involving the end-customer, or the patient, into their business models. The post Pharma Hones in on its Patient Engagement in 2021 appeared first on Pharma Marketing Network.

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Is Medical Sales Still A Lucrative Job?

Contrarian Sales Techniques

According to data from the Bureau of Labor Statistics, the median annual salary for medical and pharmaceutical sales representatives in 2020 was $71,840. Additionally, the use of technology is also making it easier for healthcare providers to access the information they need without meeting face to face with a sales representative.

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15 Healthcare Marketing Strategies to Attract Today’s Healthcare Consumer

Healthcare Success

Even if you’re happy with your current patient volumes, healthcare marketing can’t happen without a planned medical marketing strategy to keep your healthcare brand at the forefront of people’s minds. Think of all the reasons someone might decide to switch healthcare providers: . Relocation.

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Medical Informatics and Rare Disease: a bridge between two worlds

pharmaphorum

However, as Dr Storf illustrated during the webinar, sharing data through networks of experts and healthcare providers could be a potential solution to this ongoing issue. Currently, records captured in the healthcare settings are comprised of structured and unstructured data, which needs to be comparable or searchable.

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Nine for 2023, part three: thriving or surviving?

pharmaphorum

This in itself is not problematic: studies of impact and perception of virtual versus face-to-face engagement show doctors use them for different purposes (for example, information-focused versus relationship-focused interactions), but both have value and impact. Medicines manufacturing is energy intensive.

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What to expect in the new era of healthcare price transparency

Clarify Health

What’s new for healthcare price transparency in 2021 ? The American healthcare system is ushering in a new era of health cost transparency. After decades of negotiations between health insurance companies and healthcare providers being clothed in secrecy, Americans can now access negotiated prices before receiving care.

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21 Tips to Grow Medical Sales in 2021

Every Ancillary

Many industries have undergone a rapid revolution during 2020, especially healthcare. Success in medical sales comes down to connecting a doctor’s pain points to the value of your product or service. What their pain points may have been at the beginning of 2020 are most certainly going to be different in 2021.