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Thursday pharma headlines

World of DTC Marketing

regulators knew about reports of suicidal behavior in men taking the anti-baldness treatment Propecia when they decided not to warn consumers of those potential risks in a 2011 update of the popular drug’s label. prescriptions of finasteride, as the drug is known, for hair loss increased to over 2.4 Annual U.S. COVID Dashboards.

Pharma 180
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Corporations: “get healthcare costs under control”

World of DTC Marketing

On a percentage basis, the figure for 2020 was Independence’s highest profit margin since 2011, records show. It’s going to affect every sector of healthcare, from prescription drugs to hospitals, and is going to squeeze profit margins. How does pharma respond? The company also did well in the stock market.

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Voice is Becoming the Loudest Tool in the Exam Room

PM360

The line from the 2011 Pixar “Cars” sequel (trust me, as a parent of two, I have seen it countless times) points to the practical implication for voice technology. Health systems are signing off on network-wide solutions that use AI companions to record conversations, compile EHR notes, and even order tests and prescriptions.

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Specialty Treatments Require a New Approach to Affordability

PM360

As a mission-driven company and digital healthcare leader, GoodRx has helped patients obtain an estimated 80 million prescriptions they otherwise may not have been able to afford. Figure 1: Share of net spending for specialty and traditional prescription medications. The Uses—and Costs—of Specialty Treatments Keep Rising A U.S.

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A Powerful Point-of-Sale Partnership that Delivers on the Promise of Affordable Insulin

PM360

It leverages GoodRx’s reach and scale to broaden access and affordability for people living with diabetes and means that all Americans with a valid prescription, regardless of insurance status, can use GoodRx at over 70,000 U.S. The price is available to cash-paying patients with a valid prescription.

Retail 52
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Ep. 003 – Ritesh Patel Podcast Transcript

Pharma Marketing Network

RJ Lewis (EHS): Hello, this is RJ Lewis from Pharma Marketing Network. And he’s also a Pharma Marketing Network Editorial Advisory Board member. At the moment, it started off with, you know, five 8 10 million in 2011. Do you think that that’s happening within pharma now? I’ll be your host today.

Pharma 52
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Ep. 003 – Ritesh Patel Podcast Transcript

Pharma Marketing Network

RJ Lewis (EHS): Hello, this is RJ Lewis from Pharma Marketing Network. And he’s also a Pharma Marketing Network Editorial Advisory Board member. At the moment, it started off with, you know, five 8 10 million in 2011. Do you think that that’s happening within pharma now? I’ll be your host today.

Pharma 40