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The Imperative for KAM in Pharma

PM360

Two of ZS’ major studies suggest that the trend towards more advanced KAM strategies and capabilities will continue to accelerate for pharma manufacturers. Furthermore, these studies demonstrate how KAM must be treated not simply as a role or as a sales or market access initiative, but as an organization-wide business strategy.

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The Traditional Pharma Model Isn’t Working – It’s Time to Evolve!

PharmaKinnex

The Traditional Pharma Model Isn’t Working – It’s Time to Evolve! From new legislation to functional shifts in marketing and advertising, the pharma industry works hard every day to keep up with new regulatory requirements and the constantly evolving expectations of prescribers and patients. August 23, 2022.

Pharma 52
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Successful Selling Is All About Building Relationships

Contrarian Sales Techniques

As a result, the small business not only made a purchase, but they also recommended me to other small businesses in their network. It's also important to note that building relationships takes time and it's not just one sale , it's the follow-up, the after-sales service and the overall customer journey.

Sales 52
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The Key to Success in Sales: Learning and Adaptability

Contrarian Sales Techniques

These events provide a great opportunity to network with other sales professionals, learn about the latest developments in your industry, and gain valuable insights into how to improve your sales techniques. So, how can you stay informed about industry trends? One way is to attend industry conferences and events.

Sales 52