Clarity Engagement Solutions

NOVEMBER 9, 2020

the evolving healthcare industry, pharma and bio-tech companies are now focusing on each component of market access: – Price – Channel – Stakeholders – Government agencies How do these elements apply to new types of decision makers, previously unknown to market access teams?

Marketing 91

Marketing Key account management Pharma Prescription 91

Clarity Engagement Solutions

NOVEMBER 9, 2020

– Government agencies. The goal is to create a collaborative relationship with stakeholders based around the development of the value propositions that address the needs of policy makers, patients and payers. Thus, market access involved little engagement with a small set of stakeholders.In – Channel. – Stakeholders.

Marketing 91

Marketing Key account management Pharma Prescription 91

Clarity Engagement Solutions

NOVEMBER 9, 2020

Let’s take the ecosystem definition as an example and extend it: ‘’A healthcare customer ecosystem is an interconnected set of entities and organizations each playing a role in providing healthcare to a geographic-specific patient population.’’. Providers, payers and suppliers, also a distribution supply chain and the patients themselves.

Pharma 91

Pharma Healthcare Healthcare Distribution 91

pharmaphorum

DECEMBER 23, 2022

In 2022, life sciences companies have been hard at work breaking down silos to better serve patients and healthcare professionals (HCPs). Asaf Evenhaim, CEO, Crossix, explains that “connecting HCPs and patients to essential and timely education has long been the aim of pharma marketers.

Marketing 94

Marketing Sales Medical Patients 94

Evolve Your Success

JANUARY 31, 2023

You have to be able to talk about your product, especially in our field because it’s so governed by the FDA. I’m not going to be able to message you to change the way you manage a patient population. If I want to change the way you manage these patients, that’s a different skillset. That is true.

Medical sales 64

Medical sales Sales Medical Training 64