Food for Thought: Make Room for Multiple Opinions
PharmExec
MARCH 10, 2023
The rise of DOLs doesn’t mean pharma should upend KOL approach.
PharmExec
MARCH 10, 2023
The rise of DOLs doesn’t mean pharma should upend KOL approach.
Impetus Digital
OCTOBER 20, 2022
After more than two years of pandemic restrictions, many Pharma leaders are itching to meet with their key opinion leaders (KOLs) face-to-face again, believing that’s what most KOLs want. AVTs also i ncrease the quality of insights as advisors can provide more well-thought-out and unbiased responses on their own time.
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