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Three Ways Pharma Advertisers Can Benefit from Attention Metrics

Pharma Marketing Network

Adelaide, a leader in the evidence-based media quality measurement space, provides marketers with a way to navigate the consumer privacy movement responsibly. Leveraging attention metrics, Adelaide has helped leading brands across all verticals understand true media quality to deliver better full-funnel outcomes.

Pharma 98
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Ep. 003 – Ritesh Patel Podcast Transcript

Pharma Marketing Network

So I love talking to you because you’ve got your pulse on the finger of everything that’s happening digitally within healthcare, you always open my eyes to interesting things that are happening. So tell me about the latest happenings that you’re seeing in the world of healthcare and digital innovation.

Pharma 52
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Ep. 003 – Ritesh Patel Podcast Transcript

Pharma Marketing Network

So I love talking to you because you’ve got your pulse on the finger of everything that’s happening digitally within healthcare, you always open my eyes to interesting things that are happening. So tell me about the latest happenings that you’re seeing in the world of healthcare and digital innovation.

Pharma 40
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Pharma Marketing Network - Untitled Article

Pharma Marketing Network

I’m going to date myself too because well you were getting your inspiration to go with the marketing in 1999 that’s the year that I founded eHealthcare Solutions so I was embracing that digital world that you just talked about and that really dates me. RJ (PMN): It does, it does.