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18 Ways To Improve B2B Sales Lead Generation

Spotio

An effective B2B sales lead generation program will propel your company forward. According to a recent study, 61% of B2B marketers say that lead generation is their top challenge. First, sales and marketing teams need to work together to generate and vet quality leads. Search B2B Lead Databases. What’s the solution?

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Measuring the Success of Your Healthcare Marketing Campaigns

LEVO Health

Not tracking your ROI in today’s competitive landscape can be fatal to your business. Previously, measuring marketing effectiveness involved a lot of guesswork, but now you have the power to lead with data. Track Search Engine Ratings Nearly 68% of all web traffic comes from organic search.

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How AI Can Help Medical Science Liaisons Juggle Their Ever-Growing Responsibilities

PM360

“MSLs generate a lot of valuable data themselves, often in the form of unstructured call notes, plus there are many sources of purchased data like real-world evidence, influencer data, clinical study data, and more,” explained Dan DeStefano, Global Medical Affairs, Digital Implementation Lead at GSK. “If But that’s just the beginning.

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15 Healthcare Marketing Strategies to Attract Today’s Healthcare Consumer

Healthcare Success

Hospitals, health systems, and medical practices must evolve to meet these changing needs to remain competitive or risk falling behind. Empower consumers to make smarter, healthier decisions, leading to better outcomes for healthcare brands and consumers. Drive more qualified leads and generate more revenue. Build your brand.

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B2B Sales: How To Get Results In 2023

Spotio

HubSpot – This all-in-one platform helps sales and marketing teams attract more site visitors, convert more leads, and close more sales. Salesforce – This customer relationship management (CRM) software helps businesses connect and communicate with prospective customers in a more efficient, effective way.