PM360

SEPTEMBER 28, 2022

Data collected by Phreesia Life Sciences in December 2021 and January 2022 from more than 4,000 adults diagnosed with or treated for type 2 diabetes as they checked in for their doctors’ appointments offers insights into how to most effectively reach these patients. Drive Medication Switching by Increasing Drug Awareness and Holistic Support.

Marketing 98

Marketing Patients Pharma Doctors 98

PM360

DECEMBER 14, 2023

In total, 56 innovations were selected by PM360’s editorial staff for inclusion in the issue out of hundreds of submissions. Profiles of each of the selected innovations can be found online at [link] , or in PM360’s December print issue.

Insurance 64

Insurance Marketing Healthcare Healthcare 64

PM360

APRIL 5, 2023

POCMA awarded three companies and named eight finalists based on criteria including overall strategy, creativity, and performance. Shivoo Studios , a virtual reality company, built PW’s Web/AR experience, which doesn’t require wearing AR glasses or downloading mobile apps to access. Finalists: Health Monitor Network, Phreesia.

Marketing 52

Marketing Education Media Healthcare 52

PM360

MAY 15, 2023

Digital Crusaders: Those who advance digital channel applications or platforms to transform marketing and/or company operations. Entrepreneurs: Visionary risk-takers who develop new companies to answer unmet needs. Sales MVPs : Company sales leaders who do an outstanding job of building revenue and nurturing company growth.

Education 105

Education Media Marketing Sales 105

PM360

AUGUST 24, 2023

PM360 , a leading life sciences marketing industry trade publication, established the Trailblazer Awards in 2009 to recognize and honor outstanding companies, marketers, marketing teams, brand managers, and initiatives that have demonstrated innovation and achieved incredible results in the life sciences.

Marketing 52

Marketing Education Media Healthcare 52

PM360

MAY 16, 2023

1 GI company in the U.S. As he leads Ironwood, his company is working on even more advancements in this space that could lead to first-time treatments within their categories and help even more patients get the care they deserve.” His most recent accomplishments include leading the growth of Ironwood in its quest to become the No.

Media 52

Media Marketing Management Pharmaceutical 52

PM360

AUGUST 9, 2022

Those challenges are particularly heightened among patients who are prescribed biologics, which are a growing therapy segment representing 42% of total spending in the medication market, according to Luke Forster-Broten, Director of Product Management, Life Sciences at Phreesia. Eli Phillips, Jr., Growing Trends in Adherence Support.

Food and Drug Administration 105

Food and Drug Administration Prescription Patients Medical 105