PM360

SEPTEMBER 21, 2023

Last we spoke, executing omnichannel digital media using programmatic as the foundation was the topic. But we cannot talk about the media channels and how to connect them without talking about the creative. It has an outsized impact on your media plans’ performance and we need it to drive success. Your brand is secondary.

Media 105

Media Digital Media Marketing Pharma 105

PM360

MARCH 22, 2024

Think of AI as the friendly, non-playable character (NPC) in a video game, guiding you through levels of patient segmentation and engagement, offering insights and strategies that only a digital oracle could provide. Agencies are embracing this new era where AI is more than a tool; it’s a paradigm shift in understanding and reaching patients.

Healthcare 104

Healthcare Healthcare Marketing Patients 104

Pharma Marketing Network

FEBRUARY 4, 2021

In terms of HCPs and social media behaviors, 2020 saw HCPs really begin to take advantage of social media as a way of providing information to patients. Most people consume information through video – both on-demand and with internet, TV and streaming, as well as video on social, primarily mobile. What’s the point of that?

Media 98

Media Pharma Healthcare Healthcare 98

Contrarian Sales Techniques

DECEMBER 30, 2023

Explore alternative revenue streams, consider flexible pricing models, and get creative with how you deliver value. Embrace webinars, live streams, and social media as your virtual podiums, and conquer customer objections with the polished armor of digital communication. This is not just good business. Here's how: 1.

Sales 52

Sales Customer Relationship Management Engineering Media 52

Healthcare Success

APRIL 8, 2024

Just as a ship's compass guides a captain across a vast ocean, the 7 Ps of marketing are vital navigational tools, charting a course for brand differentiation and long-lasting success. Paid social media. Streaming services. Investing in marketing requires planning and precision—and mistakes can be costly. Company website.

Marketing 112

Marketing Competition Patients Healthcare 112

Pharma Marketing Network

OCTOBER 4, 2020

Don (PMN): Yeah it’s a great recommendation and some good pointers there too so that leaves me into the next topic I wanted to talk with you about you’ve actually written a book on SEO for Doctors so the Doctor’s guide to SEO. version right, so you got that kind of ultimate guide and then you got that 2.0

Doctors 52

Doctors Marketing Healthcare Healthcare 52

Spotio

FEBRUARY 6, 2023

Its goal is to provide sales reps with the information, customer-facing content, and tools they need to guide a buyer through the purchase process successfully. Emissary gives you exactly that, by matching you with a recent former employee from any given company that can guide you on how to close the deal. What Is Sales Enablement?

Sales 98

Sales CRM Training Prospecting 98