World of DTC Marketing

AUGUST 9, 2021

SUMMARY: A survey of more than 4,000 physicians showed that virtually every physician uses social media for personal reasons, while two-thirds use it for professional reasons. According to Sermo, two-thirds of physicians spend at least an hour on social media, with an average daily use of two hours and twenty-two minutes.

Media 294

Media Physicians Pharma Marketing 294

Clarivate

APRIL 24, 2023

healthcare payers and providers are consolidating at a dizzying clip as they seek to gain market share, increase access to care and secure clinical control to improve health outcomes.

Healthcare 89

Healthcare Healthcare Marketing Physicians 89

Clarivate

APRIL 18, 2024

Strategy #1: innovate and create Amazon founder Jeff Bezos has said that overnight success takes about 10 years — and that ramp-up period may be what’s playing out for the ecommerce giant in healthcare. billion, following an earlier failed healthcare venture with Berkshire Hathaway and JPMorgan Chase.

Retail 52

Retail Healthcare Healthcare Physicians 52

Medgadget

MAY 3, 2023

AI is increasingly being used in healthcare to reduce clinician workloads and improve patient outcomes. Ultimately, AI has the potential to revolutionize medical imaging and improve healthcare outcomes around the world. Tell us about yourself – your background and how you got to where you are today at GE Healthcare.

Healthcare 81

Healthcare Healthcare Leads Medical 81

MedCepts

NOVEMBER 7, 2017

Unique, relevant and quality content will provide the medical and healthcare related business a competitive edge. That’s the result of over 3,000 daily visitors to MedCepts back in 2013, and we’re growing while also being challenged by the ever-changing landscape of the world wide web. see image below).

Healthcare 52

Healthcare Healthcare Medical Distribution 52

PM360

MAY 15, 2023

The EHR is the Holy Grail of POC Messaging (At Least for Now) Reaching HCPs while they’re prescribing is the epitome of physician messaging. The Point of Care Marketing Association (POCMA) is the Go-to Source for POC Education/Advocacy Founded in 2013, POCMA supports the POC channel through education and advocacy.

Marketing 52

Marketing Electronics Doctors Physicians 52

Clarify Health

MARCH 17, 2023

trillion dollars are spent annually on US healthcare costs and, of this amount, 31% is provided for hospital services. In recent years, public policy and health economics researchers have used what data was available regarding commercially negotiated payment rates to investigate markups by hospitals and other healthcare providers.

Healthcare 52

Healthcare Healthcare Competition Networking 52