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The Increasing Trend of Native Advertising in Healthcare

LEVO Health

With the rise of digital media, healthcare marketers are looking for new ways to reach consumers and healthcare providers (HCPs). For the past two years, there has been an upward trend in incorporating native advertising into healthcare marketing strategies. What is Native Advertising?

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Digital Video Advertising for HCPs

LEVO Health

As attention spans continue to shrink, traditional forms of advertising are becoming less effective. The fast-paced nature of digital media has shifted consumer behavior, making digital video advertising one of the most powerful tools for reaching your target audience. Types of Digital Video Ads for Healthcare 1.

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How to Leverage Digital Channels for Effective HCP Advertising

LEVO Health

The digital landscape has transformed various industries, and healthcare is no exception. Healthcare professionals (HCPs) are increasingly turning to digital channels, not just for patient care but also for their personal learning and development. Strategies for Effective HCP Advertising on Digital Channels 1.

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2022 Predictions From the Front-Lines of Pharma Digital Advertising

Pharma Marketing Network

Lewis, Founder & CEO of eHealthcare Solutions and Tap Native, offers his top ten predictions for what’s ahead for pharma in 2022. Lewis, Founder & CEO of eHealthcare Solutions and Tap Native, offers his top ten predictions for what’s ahead for pharma in 2022. In this article, R.J. COVID is Likely Here to Stay.

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Planning for 2023: 10 Advanced Strategies for Marketing & Advertising 

Healthcare Success

Best-in-class healthcare marketers are already planning for next year. They’re researching key trends that will attract new high-intent audiences, increase engagement, drive revenue, and reinforce patient loyalty in 2023. 4 Advertising Planning Strategies for 2023. And we’ve got everything you need to get started.