World of DTC Marketing

SEPTEMBER 7, 2022

Wall Street wants growth, as do investors, but that may be impossible for pharmaceutical companies. In pharma, growth depends on new products with hefty price tags when over 80% of voters want lower costs for their prescription drugs. Biogen’s failure should be a warning to other pharma companies.

Pharma 210

Pharma Food and Drug Administration Marketing Prescription 210

PM360

OCTOBER 13, 2023

Another capability made possible by fine-tuning is the enhancement of content tagging. Content tagging has always been a labor-intensive task. Auto-tagging ensures that the right content efficiently reaches the right customers. Fine-tuning models can target domains and generate prompts to tag the content into relevant topics.

Marketing 64

Marketing Specialization Healthcare Healthcare 64

pharmaphorum

AUGUST 18, 2022

million price tag attached to the therapy when it was first made available in Europe, and is also well above the proposed $2.1 It slashed its workforce by 30% to reduce cash burn and extend its funded operations into the first half of 2023, so investors will be looking for signs of take-up of Zynteglo in the coming months.

FDA 52

FDA Insurance Patients Medical 52

CloserIQ

NOVEMBER 9, 2018

How Investors Use Metrics to Evaluate, Pick, and Reject Startups (Andrew Chen). “For companies backed by venture capitalists, a deal with a big price tag is often one of the best possible outcomes, resulting in payouts for investors, executives and rank-and-file employees.” ” Essential Tech Reads. Pitchbook).

Recruitment 49

Recruitment Sales Management Sales Prospecting 49

Pharma Marketing Network

OCTOBER 4, 2020

Don ( PMN): Yeah and that might be a concern for some folks out there that who’s websites are supported by advertising because you’re relying upon another third-party that can be adding load time to a site when you’re when you’re add tags are loading.

Doctors 52

Doctors Marketing Healthcare Healthcare 52

Cadensee

JANUARY 1, 2022

28:35 You raised your seed round from a single investor – Pitango. Do you think raising a seed fund from one VC investor is advantageous? Customers, investors, everybody can relate much faster to the concept. Everybody can see themselves as a TytoCare user. 26:12 What is the business model for your company?

Marketing 52

Marketing Physicians Medical Healthcare 52