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COVID-19: Challenges, Innovation, and What’s Ahead in 2021

Pharma Marketing Network

Mark Bard: I think the most challenging aspect of the current situation is the inability of anyone – patient, physician, payor, or pharma – to truly predict how long it will take for various parts of the system to get to what becomes the steady state – a new way of operating, the new normal. How does the situation impact pharma?

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How to Get into Pharmaceutical Sales

Rep-Lite

Pharmaceutical Sales refers to selling prescription and over-the-counter (OTC) medications, medical devices, and other healthcare products to healthcare professionals, or medical providers such as doctors, pharmacists, and hospitals. Do you have to know how to get into pharmaceutical or pharma sales reps?

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Pharmaceutical Sales: Why Your Strategy Needs to Change

Spotio

Pharmaceutical sales have changed. A decade ago, pharma reps could easily book in-person meetings with doctors, build lasting relationships, and crush their sales quotas. We have yet to talk about the increased level of competition that modern reps have to deal with. These days? Things are complicated.