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Pharmaceutical Sales Training: Mastering the Art of Modern Pharma Sales

Contrarian Sales Techniques

Did you know that a well-trained pharmaceutical sales rep can be the driving force behind a healthcare provider's decision-making process? In the complex world of pharmaceuticals, it’s not just what you sell, but how you sell it. Welcome to the world where sales training isn't just a formality. That’s right.

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From Classroom to Virtual Reality: How Pharmaceutical Rep Training Has Evolved

Contrarian Sales Techniques

When I first started as a pharmaceutical sales rep a decade ago, training was a rigorous but straightforward affair. We’d gather in a conference room for hours, listening to presentations, taking notes, and role-playing various sales scenarios. We learned that our approach to sales had to reflect the core values of our company.

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How pharma sales & marketing are pursuing HCP digital engagement in 2022

Vodori

As the healthcare market continues to shift from the pandemic and beyond, nobody fully has their healthcare provider (HCP) digital engagement strategy figured out yet. In the Healthcare Marketers Trend Report 2022 from MM&M, they continually note shifts towards digital materials. virtual round tables.