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Gaining Market Access in Emerging Markets – Take Action!

Clarity Engagement Solutions

NOVEMBER 9, 2020

The product was then targeted to specific physicians and dispensed to pharmacies. A survey conducted by Cegedim revealed that Key Account Management (KAM) was the technique that procured the best results for market access strategies. Thus, market access involved little engagement with a small set of stakeholders.In

Marketing 91
Marketing Key account management Pharma Prescription 91
article thumbnail

Gaining Market Access in Emerging Markets – Take Action!

Clarity Engagement Solutions

NOVEMBER 9, 2020

The product was then targeted to specific physicians and dispensed to pharmacies. – Government agencies. – Government agencies. A survey conducted by Cegedim revealed that Key Account Management (KAM) was the technique that procured the best results for market access strategies. – Channel.

Marketing 91
Marketing Key account management Pharma Prescription 91
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