Contrarian Sales Techniques

MAY 17, 2024

When I first started as a pharmaceutical sales rep a decade ago, training was a rigorous but straightforward affair. We’d gather in a conference room for hours, listening to presentations, taking notes, and role-playing various sales scenarios. We learned that our approach to sales had to reflect the core values of our company.

Training 52

Training Pharmaceutical Ethics Healthcare Provider 52

Contrarian Sales Techniques

FEBRUARY 23, 2023

While building and maintaining relationships with key opinion leaders (KOLs) and thought leaders is an essential part of a pharmaceutical sales representative's job, there have been cases where reps have misused their relationship with KOLs to influence prescriptions. Vioxx was a pain reliever that was introduced by Merck in 1999.

Ethics 52

Ethics Pharmaceutical Sales Sales Safety 52

Contrarian Sales Techniques

DECEMBER 4, 2023

In the bustling world of pharmaceutical sales, the role of a sample bag is often understated yet crucial. Imagine this: a pharmaceutical sales representative, armed with the latest and greatest in medical advancements, sets out to make their mark in the competitive healthcare industry. The last thing any sales rep wants.

Sales 52

Sales Pharmaceutical Sales Pharma Ethics 52

MedReps

SEPTEMBER 19, 2022

Another enduring wall for medical sales reps to climb is making their products affordable to patients. However, medical sales reps must remember that most other companies have them, so a co-pay card or prior authorization assistance service is not unique. Insurance Coverage. Physician Apathy. Competitors and Generic Medications.

Medical sales 66

Medical sales Medical sales reps Medical Sales 66

Evolve Your Success

AUGUST 30, 2022

There are a lot of misconceptions about what it means to work in medical sales, whether in pharmaceutical sales, medical device sales, or diagnostic testing. In this episode, Julia Greenspan debunks the myth of medical device reps in trauma sales and levels the playing field in orthopedic trauma. Everywhere.

Sales 52

Sales Medical sales Medical Specialization 52