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Reaching HCPs online

World of DTC Marketing

The future of reaching HCPS is both on and off-line depending on the product, health condition, and specialty. Zoom Rx recently polled HCPs and found 78% of physicians want to maintain some contact with pharma reps. 1ne: Medscape – Still number one with physicians. Where to start? .” Here are some options.

Doctors 286
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10 Ways to Attract New Patients from Key Local Employers

Healthcare Success

Most healthcare providers have local businesses that are (or could be) a source of new business. Geofencing allows healthcare businesses to push hyper-relevant paid search advertisements to their target audience when they enter a specific location, like an office building or a factory. Geofencing. Invest in local SEO. Ask your vendors.

Patients 104