Referral MD

APRIL 27, 2023

AI can help healthcare providers predict outcomes, improve patient care and reduce costs. For example, doctors can use AI to help make better decisions about patient treatment plans based on how similar patients have responded to different treatments in the past.

Healthcare 52

Healthcare Healthcare Doctors Patients 52

pharmaphorum

JANUARY 24, 2023

This in itself is not problematic: studies of impact and perception of virtual versus face-to-face engagement show doctors use them for different purposes (for example, information-focused versus relationship-focused interactions), but both have value and impact.

Medicine 92

Medicine Healthcare Healthcare Pharma 92

PM360

SEPTEMBER 7, 2023

Create Intentional Communications Channels Ease the HCP burden: Most healthcare providers recognize caregivers’ value to ensuring quality patient outcomes. Providing caregiver-targeted tools and resources to healthcare providers is a win-win.

Healthcare 52

Healthcare Healthcare Education Patients 52

Rep-Lite

MARCH 21, 2024

Medical sales representatives are healthcare professionals who promote medical equipment, pharmaceuticals, or services to hospitals, clinics, and physicians. They act as a bridge between their company and healthcare providers, educating them on the benefits of their products and persuading them to adopt them in their practice.

Medical sales 52

Medical sales Medical sales reps Medical Sales 52

Clarify Health

MAY 19, 2020

As healthcare providers (HCPs) are re-deployed to care for COVID-19 patients, many chronically-ill patients will have less frequent follow-up with their doctors. Biopharma brand teams will need to adjust their expectations around product adoption in light of this new normal.

Biopharma 52

Biopharma Physicians Marketing Prescription 52