business-development articles how-pharma-can-amplify-design-thinking-connect-more-with-consumers 
PM360
NOVEMBER 13, 2023
Improving healthcare and patient outcomes requires that stakeholders communicate and collaborate, and GoodRx is one of the few places where providers, patients, and pharma can connect every single day. It is now more common that HCPs have “cost conversations” with their patients when evaluating treatment options.
Evolve Your Success
OCTOBER 25, 2022
Omar explains how sales reps can build a solid following on LinkedIn and get in front of those who own the budget itself. He also talks about the impact of social media on shaping people into highly sophisticated buyers, raising the stakes in how MedTech marketing should approach its content creation tactics.
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