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How retailers and “payviders” are disrupting U.S. healthcare in 2024

Clarivate

Since buying the chain, Amazon has made strategic expansions of its brick-and-mortar locations ( Connecticut , San Francisco , and Milwaukee ), increased IDN partnerships for specialty referrals to 18, and introduced healthcare-focused subscription services, including One Medical and RxPass.

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Healthcare Marketing Trends in 2024: How to StayAhead

Healthcare Success

Now that the holidays have drawn to a close, it’s time to return to your 2024 marketing plan and make adjustments that ensure your business is taking advantage of the latest trends in healthcare marketing to reach patients and HCPs more effectively and make a lasting impression. This helps improve click-through and conversion rates.

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Nine for 2023, part three: thriving or surviving?

pharmaphorum

Healthcare has a substantial carbon footprint, approximately 4% of global emissions and, of that, medicines generate up to one third. So far, only eight of the top 100 pharmaceutical companies by global prescription medicines sales have made a net zero commitment in the same date range.

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How to Thrive in the Wild West of New Targeting Techniques and Regulations

PM360

We can expect individual states to continue advancing their own privacy legislation, and cookies are officially disappearing after June 30, 2024, to boot. And what are the best tools and techniques to optically target patients and healthcare providers without running afoul of new regulations?