PM360

APRIL 22, 2024

With a focus on patient-centricity, data-driven insights, and collaborative partnerships across the healthcare ecosystem, it’s redefining the playbook for market shaping and building advocacy for a product pre- and post-launch. Medical Affairs is at the forefront of this paradigm shift.

Medical 52

Medical Healthcare Healthcare Education 52

Healthcare Success

OCTOBER 9, 2023

According to Google, approximately 77% of people use search engines to start their patient journey. Brain and I recommend all healthcare businesses re-examine their digital marketing efforts to ensure they’re patient-centric, intuitive, and drive better conversion rates and business growth.

Healthcare 72

Healthcare Healthcare Doctors Marketing 72

Healthcare Success

JULY 11, 2022

Turning Google data into clinical insights and integrating it into your operational processes helps healthcare brands improve patient care by providing test results and diagnoses more quickly, recommending preventive measures and more personalized treatment, and offering more informed decision-making to patients.

Healthcare 96

Healthcare Healthcare Patients Marketing 96

Healthcare Success

NOVEMBER 28, 2022

Avoid excessive use of your selected keywords in the meta descriptions and in the body of your web pages, such as in the heading tags and copy. Responding to patient feedback is essential to your content strategy as it helps build trust and loyalty. White hat SEO practices are human-centric. Keyword stuffing. Duplicate content.

Ethics 57

Ethics Engineering Competition Healthcare 57

pharmaphorum

OCTOBER 4, 2022

A key part of this initiative was the establishment of the Cancer Moonshot Biobank, which will ask cancer patients to donate biospecimens and associated health information to aid research. The objective is to gather patient biospecimens longitudinally to understand how patients react to treatments and how cancer develops over time.

Electronics 91

Electronics Patients Management Insurance 91