Understanding the Role of a Medical Representative: A Balanced View
Contrarian Sales Techniques
DECEMBER 6, 2023
The Allure and Reality of Medical Sales When we think of a medical representative (often referred to as a "med rep"), images of well-dressed professionals with sleek briefcases, brimming with the latest pharmaceutical products, often come to mind. They seem to have an air of confidence, backed by the promise of modern medicine.
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