Pharma Marketing Network

JULY 10, 2023

Pharmaceutical marketing is the process of communicating the benefits of a pharmaceutical product to potential patients and healthcare providers. Direct-to-physician (DTP) advertising: DTP advertising is advertising that is directed to healthcare providers.

Healthcare 40

Healthcare Healthcare Marketing Pharma 40

Contrarian Sales Techniques

FEBRUARY 25, 2023

It also underscores the need for patients to communicate openly with their healthcare providers about any health concerns or issues they may have. The results of these studies are carefully analyzed and scrutinized by regulatory bodies, such as the FDA in the United States. This is before a drug can be approved for public use.

Side effects 52

Side effects Medical sales reps Insurance Pharmacology 52

Cadensee

JULY 20, 2021

So, do you listen to them at the point when a pharma company decides what drug it needs to make? So, you see on one side, there's a special body of the FDA trying to listen to patients to find new targets for health and for pharmaceutical technology. I would say pharmaceutical industry is usually much more cautious.

Food and Drug Administration 52

Food and Drug Administration Doctors Healthcare Healthcare 52