What Physicians Want from Pharma—And Where—During Diagnosis and Treatment
PM360
SEPTEMBER 28, 2022
Nearly half of oncologists, including hematology-oncologists and medical oncologists, allude to treatment challenges including side effects and patient comorbidities, and seek out medical information to address these challenges. Pharma reps are especially critical when it comes to product information, with 55% of all U.S.
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