Remove Doctors Remove Medicine Remove Pharma sales reps Remove Prescription
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Veradigm® Digital Health Media Works to Message the Right Physicians at the Right Time

PM360

The medication referenced in this case study is a prescription medication used, along with diet and exercise, to lower blood sugar in adults with type 2 diabetes. These impressions were focused on HCPs of interest in relevant practice areas, such as family medicine, internal medicine, general practice, and cardiology.

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The Challenge of Growing Pharma Sales

Quantified

In the context of a new medical innovation where there is a high unmet patient need, this means patients are not getting rapid access to medicines that can positively impact or even extend their lives. Why is success in pharma sales so hard? The Strategic Importance and Persistence of the Pharma Sales Rep.

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