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How the Pandemic Transformed HCP Engagement for Pharma Companies in India

Veeva

The findings presented here are based on pharma sales rep activities that were captured in Veeva CRM between 1 January 2020 and 5 April 2021. Before COVID-19, pharmaceutical sales reps had been accustomed to meeting HCPs in person. Emergence of digital. Will the HCP engagement model return to face to face?

Pharma 52
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A Mother’s 20 Years Experience In Medical Device Sales With Dena Lewis

Evolve Your Success

As medical device reps, we bring value to our surgeons in the OR from a consulting perspective. There are a lot more metrics than what I was used to in med devices because in med devices we are in the operating room consulting. I would say it’s equivalent probably to a pharma rep. I believe it 200%.

Medical 52