Beyond the Battle Card: Training Your Reps to Go Up Against a New Competitor
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JULY 27, 2023
If you don’t have a competitive analysis team on hand, here are some quick tips for keeping tabs on your top competitors: Set up Google alerts: Remove some of the manual time suck, and tag long-time competitors and new ones you’ve heard customers mention. Follow up on lost deals: You can still gather vital intel from lost deals.
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