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Pioneering the Path Pre- and Post-Launch Strategies

PM360

Clinical-Medical-Commercial Collaboration Within the intricate web that is the healthcare ecosystem, stakeholders perceive pharmaceutical companies as singular entities, irrespective of internal divisions between Medical Affairs, clinical and commercial teams.

Medical 52
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Mastering the Art of Presentation: Choosing the Perfect Sample Bag for Pharma Sales Success

Contrarian Sales Techniques

The key is to do this tastefully; your bag should look professional and not overly commercial. Personalize with Name Tags or Initials: A Personal Touch Adding a name tag or your initials can give your sample bag a personal touch. This approach not only boosts brand visibility but also enhances the bag's professional appearance.

Sales 52
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Realising milestones with gene therapy for SMA

European Pharmaceutical Review

3 The one-time gene therapy received final draft guidance from the National Institute for Health and Care Excellence (NICE) on 16 March 2023. 1 This is assuming a $1M price tag for all gene therapies. While Zolgensma is also being investigated in the form of an injection, the MOA currently approved by the FDA is a single infusion.

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Unconventional Approaches Pharma Is Taking to Engage Patients

PM360

We also put big pull tags on the little pouches that held the items. That was the goal behind a new digital zine called RxUCKUS , which was created by Wunderman Thompson’s Health4Equity Center of Excellence. “In addition to creating a kit focused on inclusivity, we also wanted to promote accessibility,” Lenn says.

Patients 105
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How To Sell Effectively In Diagnostic Testing Sales With Kelly Buber

Evolve Your Success

It has been commercially available but a lot more of my customers are follow-ups. They just want the name tag. I was the guy that put his name tag, “I want to prove that I belong.” I fell into this position at Terminix Commercial. That’s excellent. I’m riding bikes with her and playing tag. I got a degree.”

Sales 52