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And so pharma profiteers again

World of DTC Marketing

APRIL 14, 2021

BMS believes they price our medicines based on the value they deliver,” but physicians say the price is too high. One of the biggest problems with a system that directs medical research towards profits rather than needs is that R&D funding is channelled to those products that can make pharma companies the most money.

Pharma 191
Pharma Prospecting Transportation Retail 191
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The Traditional Pharma Model Isn’t Working – It’s Time to Evolve!

PharmaKinnex

AUGUST 23, 2022

But what happens when that in-person meeting is no longer a viable option for your prospect? Bearing the brunt of these COVID19 restrictions, pharmaceutical reps have had a hard time getting in the door to make sales, and their employers have noticed: Limited In-Person Access To HCPs.

Pharma 52
Pharma Sales Sales Strategy Marketing 52
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