Pharmaceutical Sales Training: Mastering the Art of Modern Pharma Sales
Contrarian Sales Techniques
DECEMBER 5, 2023
Regulation changes, like the introduction of the Prescription Drug Marketing Act in the 1980s, brought about a more structured approach. Sales reps had to be well-versed not only in their products but also in regulatory compliance. Another game-changer has been the shift towards personalized medicine.
52 
Let's personalize your content