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How to Work with Patient Advocates, Influencers, and Ambassadors

PM360

For example, everyone must be steeped in both FDA and FTC guidelines. Regardless of the tactics and strategies employed, I would encourage more biopharma professionals to get personally involved in patient engagement programs. Once you choose a patient partner, transparency is tantamount to building a successful working relationship.

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The State of the Union in Cancer Innovation

PM360

The FDA has granted Fast Track Designation for our HER2-targeted ADC, ARX788, and we are enrolling the signal-seeking ACE-Breast-03 Phase 2 clinical study in post-Enhertu mBC patients throughout 2H 2023. Not only can we design drugs better, but we can understand their effects better to engineer small molecules in a more efficient way.