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Gaining Power Through Evidence-Based Selling

MedReps

According to a study done back in 2009 , physicians had some interesting things to say about the medical sales representatives they encountered: 87% of those interviewed wanted more clinical studies and fewer glossy brochures. 85% wanted the sales reps they dealt with to have specific specialties and better training.

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Cardiovascular Medical Device Sales With Marc Toth

Evolve Your Success

Content without a sales pitch, they love it. How many cardiology, pharma or imaging reps were there in 1999, 2009 and 2019? If you can’t track them down, they would usually want to get paid. Many of the articles in those journals are vendor-sponsored by GE or Boston Scientific. What’s your take?

Medical 52